Free local SEO tools

Real tools, complete and free — the same checks and math our software runs for subscribers. No signup walls on the data, checker, or calculator; the scan asks for an email only because the results are worth keeping.

Citable data

AI Visibility Index

See exactly which businesses ChatGPT, Claude, Gemini, and Grok recommend — category by category, city by city.

Our July 2026 sweep — 150 US markets, 15 industries — found 40.2% of AI answers named no local business at all. The live Index has grown past that sweep; open any market and read the names the engines actually said.

Explore the Index →
Most popular

Free AI Visibility Scan

Ask four AI assistants about YOUR business — for real, live, right now.

Their actual answers, who they recommend instead of you, and the exact gaps to fix. About a minute.

Run my free scan →
No email wall

Local SEO Cost Calculator

DIY vs agency vs software — the honest math, in YOUR numbers.

Effective monthly cost including your hours, and how many new customers each path needs to break even.

Do the math →
14-point audit

Google Business Profile Checker

Your profile is probably losing calls on effort alone. Find out in 3 minutes.

Score all 14 items that drive calls — and what each unchecked one is costing you.

Score my profile →
The whole playbook

Local SEO Checklist

The exact 17-step checklist our software runs every month — published whole.

Every step has a done-condition. Run it by hand and it works; the subscription just never forgets.

Steal the checklist →

Why free? Because they prove the point better than any pitch: local visibility is measurable. If a tool shows you a gap and you want it handled for you, that is what the subscription does — the same checks, run monthly, with the fixes done and the results tracked. Start with the free scan or read what local SEO really costs.

Keep going

Sources & further reading:How Google ranks local businessesGoogle Search ConsoleLocalBusiness structured data
Find this useful? A quick Google review helps other local businesses find us.

Or stop doing it by hand

Every tool on this page is free and always will be. Enter your email and pick a plan, and the work behind all of them runs on software instead — tracked in a portal you can check any time.